Rates and Project Lengths for Social Freelancers

The most comprehensive study on freelancer day rates and project lengths in the UK social industry, by the country's leading marketplace of premium talent.

Knowledge is power - for freelancer and hirer.

YunoJuno is committed to providing a new level of transparency to both freelancers and companies alike. The following data is from our 2019/20 Freelancer Rates Report - a study based on over 25,000 bookings on the YunoJuno platform in 2019.


Data for rates in the social category

The average day rate for freelancers working in Social in 2019 was £342 per day whereas the most common rate was significantly lower at £201-£250 per day.  The top 10% of rates in 2019 was £500 per day. The average day rate has seen a significant increase from the previous year of more than 5%. Indicating the importance shown  towards those that can build a positive brand presence through social.

Emphasis that your day rate. Is negotiable - aim high and be confident but if it’s too much for your client then be prepared to make adjustments to meet their budget (within reason). Always make sure you don’t drop below the limit of what you feel your work is worth.

Annabelle Teale - Senior Copywriter - Creative & UX
Book Annabelle

Data for project lengths in the social category

The average contract length for Social freelancers was six weeks (29 working days) with the top 10% of projects lasting for at least 69 working days. With an ever developing skill set required in the discipline and new technologies emerging, we expect more changes to this discipline next year.

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Frequently asked questions

Why choose a YunoJuno Social Freelancer?

Each of our social media experts have been manually vetted by our dedicated onboarding team to ensure they have the right skills and experience to be considered an elite Freelancer.

They have their own profile that outlines their skills and experience, giving you the opportunity to review this to ensure they have the right background for your project.

What type of Social Freelancer do I need?
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Where can I download the full 2019/20 Rates Report?
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