Studio

Typical roles within this category on the YunoJuno platform:

Artworker, Retoucher and Studio Manager

Day rate

In 2023, Studio freelancers experienced a positive trend in average day rates, with an increase of +7%, earning £314 per day on average. This was the highest increase across the 15 disciplines analysed. Notably, the top 10% contracts also saw a rise, with a +14% increase, earning £762 per day.

Experience

Gurpinder Sidhu

Freelance Qualitative Research Director

Years working freelance:

6 Years

Staying current and relevant in a rapidly changing technology landscape, I think comes down to working with a variety of clients and being open to new methodologies. I work super closely with agencies and have contacts from different backgrounds and age groups to help keep me plugged in. Also, thankfully, I’m pretty well versed in the various technological options we have at our disposal.

Gurpinder Sidhu

Freelance Qualitative Research Director

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Contract Length and Bookings

On the other hand, contract lengths exhibited a decline. Freelancers, on average, secured contracts for 11 days, reflecting a -28% year-on-year decrease. The top 10% also experienced a slight decrease of -1%, with the average being 99 working days (just under 20 weeks).

Across all experience levels in Studio, there was a decrease in contract lengths, averaging a year-on-year decline of -39%. Midweight level roles witnessed the most significant decrease at -57%.

Bookings in the Studio discipline increased by +6% year-on-year. Demand remained consistent throughout the year, with November being the highest booking month of 2023.

Roles

Artworkers commanded the highest average rate at £331 per day. Studio Managers secured the longest contracts at 53 working days, +44% above the discipline average.