The most comprehensive study on freelancer day rates and project lengths in the UK marketing industry, by the country's leading marketplace of premium talent.
Covering roles in above and below the line advertising, traditional and digital, the average day rate for those in Marketing in 2019 was £355 per day with the most common day rate range being £250-350 per day. Those in the top 10% of earnings had a day rate of at least £500 per day.
The project length for Marketing freelancers in 2019 was 51 working days, with the top 10% of project lengths being at least six months (121 working days). These longer projects compared to other disciplines may be dependent on what the project is looking to achieve.
There are several reasons why now might be the time to hire a marketing freelancer. This includes:
Time — Hiring a freelancer gives you both the flexibility in working hours (evenings and weekends), and the ability to do work at very short notice. You can engage as often or as little as you want, so if you have a key project needing delivering quickly, a freelancer can help achieve this.
Skills/knowledge — By hiring a freelancer, you have the opportunity to choose someone with the exact skills and experience you require for your project. A good freelance marketer will have built up experience working on a variety of different projects, for various brands across different industries. This will give you a key advantage, as you will have the opportunity to leverage that experience.
Ideas — A fresh set of ideas on a problem cannot be underestimated. An advantage of engaging with a freelancer, who does not work for your company, means they won’t have any preconceived notions about how things should or shouldn’t work.
Results Driven — Not only are freelancers very, success is very important to them. They want to provide results on time and within budget, as a big driver of their work is word of mouth and recommendations.
Each of our marketing experts have been manually vetted by our dedicated onboarding team to ensure they have the right skills and experience to be considered an elite Freelancer. They have their own profile that outlines their skills and experience, giving you the opportunity to review this to ensure they have the right background for your project.
We have various types of marketers including:
Each of our marketing freelancers have a profile page that outlines their skills and experience giving you the opportunity to review this information to ensure you are hiring the right freelancer, with the right background for your project.
Alternatively, you can engage directly with our Talent Team. Not only can they help you create your brief, to detail exactly what you’re looking for, they can also help with shortlisting candidates, to ensure you find the right freelancer to get the job done.
We believe this information should be available and transparent to both freelancers and companies alike. That's why this report is completely free to download. No required email before downloading. No catch.
Download the full report here.
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