Rates and Project Lengths for Marketing Freelancers

The most comprehensive study on freelancer day rates and project lengths in the UK marketing industry, by the country's leading marketplace of premium talent.

Knowledge is power - for freelancer and hirer.

YunoJuno is committed to providing a new level of transparency to both freelancers and companies alike. The following data is from our 2019/20 Freelancer Rates Report - a study based on over 25,000 bookings on the YunoJuno platform in 2019.

Freelance Rates Marketing

Data for rates in the marketing category

Covering roles in above and below the line advertising, traditional and digital, the average day rate for those in Marketing in 2019 was £355 per day with the most common day rate range being £250-350 per day. Those in the top 10% of earnings had a day rate of at least £500 per day.

My day rate isn’t decided in isolation. I talk with producers & compare my skill set to others to best understand my true value in the market.
Jason Mallett - Motion Designer & Video Editor
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Data for project lengths in the marketing category

The project length for Marketing freelancers in 2019 was 51 working days, with the top 10% of project lengths being at least six months (121 working days). These longer projects compared to other disciplines may be dependent on what the project is looking to achieve.

Freelance Rates Marketing

Why 12,000+ world’s most innovative companies trust YunoJuno

YunoJuno offers WONGDOODY access to a lot of great freelancers, supporting us with an account manager and talent manager.



Emma Dawson, Lead Talent Acquisition, EMEA
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YunoJuno offers WONGDOODY access to a lot of great freelancers, supporting us with an account manager and talent manager.



Emma Dawson, Lead Talent Acquisition, EMEA

YunoJuno has reduced the time and admin spent on completing IR35 compliance for all of our freelancers. It's revolutionised how quickly we can hire someone, in a fully compliant way.

Emma Hughes, Senior Creative Producer

YunoJuno is a great platform for finding the best freelancers and really happy with the support of the team there. Super easy to use and it takes care of all our freelancing requirements. All-in-all, it's been a great solution for me and for our Creative Studio at OVO Energy. Happy to recommend YunoJuno to all of my contacts.

Natasha Montgomery, Creative Resource Manager

It's helpful to have the contracts/ briefs and bookings all in one place.The team from YJ are really helpful and make the process smooth.

Tessa Schimetat, Senior Production Manager

The recruitment portal on YunoJuno is really clear and easy to use. It's super helpful to have the list of candidates and all our invoices in one place and to be paid on time. The team is helpful, knowledgeable and on hand to help with any questions we have. Would be great if more of our clients used YunoJuno to manage their freelancers.

Daniel Levy

YunoJuno IR35 process is a seamless experience and takes a lot of the stress away. YunoJuno really helps from an agility and productivity perspective, quickly answering the business needs and helping to create a much more diverse and output focused team. The quick payment of freelancers at YJ is a game changer. We've managed to reduce time to hire from a week to a couple of hours.

Senior Project Manager

I really enjoy working with YunoJuno. The platform is user friendly, intuitive and the Account Management team has been responsive and on hand to help throughout the entire process.Working with YunoJuno, I have been able to onboard, hire and manage my freelancers seamlessly and with speed.

EMEA Marketing Director, Creator, Emerging, Social

I have to say a huge thanks to your team — YunoJuno has saved us on many occasions now.

Christine Richter, Creative Operations Manager

We haven’t used a recruiter in ages, working closely with the YunoJuno Talent team we moved to sourcing 100% via the YJ Marketplace.

Marie Brittain, Resource Manager

YunoJuno have been brilliant in identifying remote working freelancers who always deliver. From first introductions and telephone calls, to brief discussions and final delivery, the key has been good, clear and honest communication.

Nick Astor, Content Strategy & Execution Lead

Frequently asked questions

When should I hire a Marketing expert?

There are several reasons why now might be the time to hire a marketing freelancer. This includes:

Time — Hiring a freelancer gives you both the flexibility in working hours (evenings and weekends), and the ability to do work at very short notice. You can engage as often or as little as you want, so if you have a key project needing delivering quickly, a freelancer can help achieve this.

Skills/knowledge — By hiring a freelancer, you have the opportunity to choose someone with the exact skills and experience you require for your project. A good freelance marketer will have built up experience working on a variety of different projects, for various brands  across different industries. This will give you a key advantage, as you will have the opportunity to leverage that experience.

Ideas — A fresh set of ideas on a problem cannot be underestimated. An advantage of engaging with a freelancer, who does not work for your company, means they won’t have any preconceived notions about how things should or shouldn’t work.  

Results Driven — Not only are freelancers very, success is very important to them. They want to provide results on time and within budget, as a big driver of their work is word of mouth and recommendations.

Why choose a YunoJuno Marketing Freelancer?

Each of our marketing experts have been manually vetted by our dedicated onboarding team to ensure they have the right skills and experience to be considered an elite Freelancer. They have their own profile that outlines their skills and experience, giving you the opportunity to review this to ensure they have the right background for your project.

What type of Marketing Freelancer do I need?

We have various types of marketers including:

  • Digital Marketing Consultant
  • Digital Marketing Specialist
  • Marketing Consultant
  • Paid Specialist
  • SEO Specialist
  • Senior Marketing Consultant
  • Performance Marketing Specialist

Each of our marketing freelancers have a profile page that outlines their skills and experience giving you the opportunity to review this information to  ensure you are hiring the right freelancer, with the right background for your project.

Alternatively, you can engage directly with our Talent Team. Not only can they help you create your brief, to detail exactly what you’re looking for, they can also help with shortlisting candidates, to ensure you find the right freelancer to get the job done.

Where can I download the full 2019/20 Rates Report?

We believe this information should be available and transparent to both freelancers and companies alike. That's why this report is completely free to download. No required email before downloading. No catch.

Download the full report here.

Start hiring today

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