Freelance information architects help give a visual representation of your products infrastructures, features and hierarchy. Documenting navigation, functions, behaviour, flows and content, they give a business a full picture of the entire product. This gives you the opportunity to understand what is potentially working or not for a user, giving you a competitive advantage. This empowers you to make key decisions whilst optimising the user experience, based on their behaviour.
Information architects provide positive user experience by planning and designing the information structure for websites. They help organise information and design strategies using data from usability testing on how users interact with a company. Some of their responsibilities include, but aren’t limited to:
Information architecture (IA) is the structural design of shared information environment. Specifically within ux, it is the organisation and labelling of of web sites, intranets, online communities, and software to support findability and usability.
There are several reasons why now might be the time to hire a freelance information architect. This includes:
Time — Information architects save you time, as they help provide designs on interaction patterns and paths. This saves time by giving better project scope, giving team members the ability to estimate work correctly and to understand on key deliverables for launch.
Skills/knowledge — Information architects have the skills and experience to help identify any missing gaps within your product, whether that is a simplification of a journey or content that can help improve customer experience. and remove some queries from support teams.
Ideas — An experienced information architect has the ability to bring a new perspective and generate new ideas that you may not have already considered for your business. Their experience can help contribute a new approach and can bring a new dynamic.
Results driven — Information architects help solve problems as they are solution oriented to drive results. They help improve the user experience, which ultimately leads to better results . IA has a big impact on seo, helping improve your ranking, as well as usability, leading to a higher conversion rate.
Freelance information architects have a wide variety of skills. The most common attributes found in elite architects include:
Each of our ux experts have been manually vetted by our dedicated onboarding team to ensure they have the right skills and experience to be considered an elite Freelancer. They have their own profile that outlines their skills and experience, giving you the opportunity to review this to ensure they have the right background for your project.
Our contracted rates for information architects in 2019 ranged between £365 and £500, with the average day rate being £425.