Rates and Project Lengths for Creative Freelancers
The most comprehensive study on freelancer day rates and project lengths in the UK creative industry, by the country's leading marketplace of premium talent.
Data for rates in the creative category
The most common rate range was £300-400 per day for those working in the creative discipline; with the average earning of £375 per day being similar to the most common day rates, indicating that there were more recognised pay levels for freelancers operating within this sector.
Data for project lengths in the creative category
The average project length within creative in 2019 was 17 working days, a shorter amount compared to the other sectors perhaps due to the tangible. Deliverables required within the field. However, the top 10% of project lengths within the discipline was more than double the average, at 41 working days per project.
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Frequently asked questions
There are several reasons why now might be the time to hire a freelance creative. This includes:
Time — Hiring a specialist creative will free up your time to focus on other areas of your business, whilst they’re focused on your project. Whether that’s a Creative Director working to get a campaign out quickly, or a copywriter delivering new content, creative freelancers are experts within their field, so have the ability to deliver quickly.
Skills/knowledge — For freelancers, building and nurturing relationships is important and turning in high-quality work is integral. As they run their own business, it is important they are at the top of their game, as they rely on repeat business, as well as word of mouth.
Ideas — As creatives have worked with various companies and have a wealth of experience, they can help bring fresh ideas to your business and help you visualise them in the right way.
Reliability — Creative Freelancers usually require a low level of supervision due to the fact they’re representing themselves. They’ve likely worked in various roles previously, and know how to approach a project swiftly and intelligently with little hand-holding.
Each of our creative experts have been manually vetted by our dedicated onboarding team to ensure they have the right skills and experience to be considered an elite Freelancer.
They have their own profile that outlines their skills and experience, giving you the opportunity to review this to ensure they have the right background for your project.
We cover a range of specialised creative roles including:
- Art Director
- Copywriter
- Creative Strategist
- Associate Creative Director
- Creative Director
Each of our creative freelancers have a profile page that outlines their skills and experience .So you can review this information to ensure you are hiring the right freelancer, with the right background for your project.
Alternatively, you can engage directly with our Talent Team. Not only can they help you create your brief, to detail exactly what you’re looking for, they can also help with shortlisting candidates, to ensure you find the right freelancer to get the job done.
We believe this information should be available and transparent to both freelancers and companies alike. That's why this report is completely free to download. No required email before downloading. No catch.
Download the full report here.
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