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Hire freelance and contract media planners worldwide
YunoJuno connects you with vetted freelance and contract media planners who decide where, when and how brands reach their audiences across paid channels. Onboard, contract and pay them in 165+ countries, with compliance handled for you.
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150,000+
165+
<24 hrs
Why hire a freelance media planner?
Media budgets work hardest when the plan is right. A freelance media planner brings channel knowledge, audience data and negotiating experience, and can build a plan that balances reach, frequency and cost without a long ramp-up.
Freelancers also give you flexibility. Add a planner for a campaign, a pitch, a seasonal peak or a new channel, or cover leave and vacancies, then scale back when the plan is delivered. Having planned for other brands, they bring benchmarks and fresh ideas.
One directory for every media planner
Compliant and vetted
Keep up with payments
How does hiring a freelance media planner work on YunoJuno?
Create your brief
Browse and book media planners
Contract, work and pay in one place
What does a freelance media planner do?
A freelance media planner develops and manages the media plan for a campaign, on a project or contract basis. They translate objectives and audience insight into a mix of channels such as TV, video, social, search, display, audio and out of home, allocate budget, set schedules and measure results. Typical responsibilities include:
How much does it cost to hire a freelance media planner?
Day rates for freelance media planners vary with seniority, channels and budget sizes planned, sector experience, whether buying is included, and location. Each freelancer's day rate is shown on their YunoJuno profile, so you can compare options against your budget before you get in touch.
Every year, YunoJuno analyzes data from the projects booked through the platform and publishes it in the Contractor Rates Report. Download the latest rates report to benchmark day rates and project trends.
Manage your freelance media planners beyond the hire
Onboarding
Worker classification
Contracts, including IP assignement
Timesheets & approvals
Payments
Reporting & spend visibility
Enterprise teams already seeing results
"YunoJuno is a seamless experience and takes a lot of the stress away. Itreally helps from an agility and productivity perspective, quickly answering the business needs and helping to create a much more diverse and output-focused team. The quick payment of freelancers is a game changer — we have managed to reduce time to hire from a week to a couple of hours."
"There were a few critical results for us. The obvious one was keeping everything housed in one place — payments and keeping track of monthly spending. Perhaps more importantly, we were able to build up a bulletproof directory of talent. This has been super helpful for us as a team and as a business, across our regions."
Frequently asked questions
Hire a freelance media planner when you're launching a campaign, entering a new market or adding a new channel, when your team lacks planning capacity, or when you want an independent view of your media mix. They're also useful for pitches, seasonal peaks and covering a vacancy.
Media planners vary by channel and approach. Some specialize in digital and performance media, others in broadcast, out of home or audio, and many plan across several. Some focus on strategy and others on detailed planning and buying. If you need audience and communications strategy rather than channel plans, consider a strategic planner. Match their experience to your channels, budget and sector.
Browse all freelance media planners on YunoJuno.
Look for a mix of planning and commercial skills:
- Media strategy and channel planning
- Audience research and targeting
- Budgeting and forecasting
- Knowledge of the channels you use, such as TV, social, search, display and out of home
- Experience with planning and measurement tools
- Negotiation with publishers and platforms
- Analysis of campaign results
- Clear communication with creative, account and analytics teams
Useful questions to ask before you book:
- Which channels, sectors and budget sizes have you planned?
- How do you turn an objective into a media plan?
- How do you decide on channel mix and budget split?
- How do you size and target audiences?
- Which planning and measurement tools do you use?
- How do you optimize a plan while it's running?
- How do you work with buyers, creative and analytics teams?
- Can you share an example plan and the results?
The cost of a freelance media planner depends mainly on seniority, channels and budget sizes planned, sector experience, whether buying is included, and location. Freelancers set their own day rates, which you can see on their YunoJuno profile before you make contact.
For benchmarks, see YunoJuno's Contractor Rates Report, built from rates data on projects booked through the platform. For what it costs to use YunoJuno itself, see the pricing page.
Post a brief or search the network, and book a freelance media planner based in or outside your own country. YunoJuno supports payments in 165+ countries and assesses worker classification for every engagement, so you can engage independent talent without managing the compliance work yourself. That includes US contractor compliance for 1099 and W-2 engagements and IR35 status determinations in the UK, as part of YunoJuno's wider global compliance coverage.
It is also fast. Onboarding takes under 5 minutes, worker classification around 15 minutes, and a contract can be in place in under 24 hours. YunoJuno also provides misclassification indemnification, adding protection if a classification is ever challenged.
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