Creative strategists will help you get better work faster helping to streamline the workflow, increasing transparency between teams. Helping turn insights and metrics into creative recommendations, they will help you avoid re-work and make your content more effective. They have the experience to help you avoid creating bad customer experiences and make sure your content is tailored to your target audience. With being freelance, they not only have experience working across a variety of projects and industries, they are willing to work evenings and weekends to help hit tight deadlines.
Creative strategists strategically plan advertising campaigns. Using market research, they help study the marketplace and make recommendations about how ads can reach their target audience. They help bring a program to life through savvy words, imagery and data, understanding the right architecture/flow so that an advertiser is hooked by the end. Some of their responsibilities include, but are not limited to:
There are several reasons why now might be the time to hire a creative strategist. This includes:
Time — Hiring a creative strategist will free up your time to focus on other areas of your business, whilst they’re focused on your project. They have the experience to get a campaign out quickly, and with being freelance, have more flexibility to work evenings and weekends.
Skills/knowledge — They work closely with you to understand your business and your goals, to help you achieve those, ensuring they hit your budget goals. They also bring experience across multi channel campaigns, so have the experience needed to help grow your business.
Ideas —By bringing in someone new, with experience, can help bring a new perspective to your business and your advertising campaigns.
Results driven — Hiring a creative strategist can help increase your ROI by implementing the best advertising campaigns. As freelancers build their portfolio from reputation and word of mouth, it is important that they build and nurture their relationships. Due to this, they’re motivated to provide and deliver the highest quality of work.
Each of our creative strategist have been manually vetted by our dedicated onboarding team to ensure they have the right skills and experience to be considered an elite Freelancer. They have their own profile that outlines their skills and experience, giving you the opportunity to review this to ensure they have the right background for your project.
Freelance creative strategists have a wide variety of skills. The most common attributes include:
Our contracted rates for creative strategist in 2019 ranged between £245 and £450, with the average day rate being £350.